Author Archive

Retaining traffic to your site

Often the measurability of certain online activities are only monitored on the day or week of implementation. However, www.bakingmad.com rely on a high volume of regular ever building traffic and recently with strong email broadcasts, great competitions, offers, Forum management, Tweets and ever improving natural SEO we have upped the daily average by around 40%. For www.bakingmad.com it’s about implementing activities which although generate high traffic peaks it also retains them going forward.

Nelly inspired campaign maybe?

Jingle bells.

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The tree’s in, Shane MacGowan on the radio and festive snacks. It must be nearly Christmas.

Doughnut day….

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Krispy Kremes, the undisputed king of doughnuts…. www.krispykreme.co.uk

Alternatively why not try something a little more healthy from a well know baking web site… www.bakingmad.com

Crusha Lime web site launches.

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Lime is back! We’ve just launched the new Crusha web site which highlights their new product launch of Lime flavoured Crusha milkshake. Click here to splat the cows and unlock the goodies….

Bakingmad.com launches

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After months of hard work by the entire Nzime team we are chuffed to announce the launch of www.bakingmad.com.

One of the most comprehensive non-retail sites we have built so far, including a huge database of recipes, advice and a community all supported by social media.

Okay, okay we know it’s been some time in the making….

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Between working on our clients projects we’ve been burning some serious midnight oil to get our own site built. We thought it was about time we started to shout about some of the great projects we’ve been working on over the last few months.

Eucerin launches new global site

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Eucerin recently asked Nzime to launch their new UK web site, after much hard graft we all look 10 years younger! Check out their Anti Age products

Flash on the Beach 2009

Started the first day with a keynote by Adobe previewing the next version of Flash followed by game dev session and awesome talk by Carlos Ulloa, Papervision 3D creator and part of helloenjoy.com.

Google launches new ad service

After it’s aquisition of DoubleClick there were various rumours on what Google would do with the popular ad serving network and today Google have announced their new display ad service that works similar to their AdWords and AdSense programs:

“We’ve been working hard to put these principles into practice, and today we’re excited to announce the new DoubleClick Ad Exchange, a step towards creating a more open display advertising ecosystem for everyone. The Ad Exchange is a real-time marketplace that helps large online publishers on one side; and ad networks and agency networks on the other, buy and sell display advertising space.

These publishers and ad networks manage and represent large volumes of ads and ad space from lots of advertisers and websites. By bringing them together in an open marketplace in which prices are set in a real-time auction, the Ad Exchange enables display ads and ad space to be allocated much more efficiently. This improves returns for advertisers and enables publishers to get the most value out of their online content.”