Nzime

Laura has pulled it out of the bag this morning with a surprise birthday cake for Andrew which tastes as good as it looks. What a star; on brand too!

There’s only a small slice left so if you’re passing this way today then pop in…

This doesn’t really need explaining as the emails say it all…

Hi

Never usually bother with things like this but I thought it was worth dropping you an email.

I’ve picked up a pack of your ‘Toast For Cheese’ packs today after purchasing from a local deli in Long Clawson after they were running a free tasting at the counter. Lovely product, lovely packaging but when I opened them I felt let down as it appeared half empty; as I say I wouldn’t usually bother mentioning but because everything else was so perfect….

Working in a creative agency I always over analyse these things but by reducing the pack size slightly this would immediately fix this.

Anyway, just had one with some stilton and lime chutney, perfect.

Hope this is helpful and not deemed as negative/annoying.

Cheers
Andrew

Hello Andrew
It was a kind and generous email- thank you for that.

This is a very new product with technical challenges, particularly cutting it, packing it and transporting it.
Initially we had to design the box and tray with hand made products so size-wise we had to play safe.
The first products we produced on the cutting machine were much thinner and so they filled the tray better but we had a lot of breakages in transit,
so we had to set the cutter to produce thicker slices – which take up less space.
This means that the tray is, as you point out, rather roomy’ but I am thrilled to see an absence of broken’ Toasts’ in the tray.
We are planning to have a tray with a divider soon, and ideally down size the box a touch.
Because the product is by nature fragile I fear we will always look a bit over-packaged but at least that way we will keep damages to a minimum.
(Have you ever watched TNT in action? – suitably named after an explosive)

Anyway I ‘m glad you like the product.  It is expensive to produce ( 60% fruits/nuts and seeds) – so please understand we are not trying to mislead our customers.

Thank you writing – I will send you another variety for you to to try out and spread the  good word….
best wishes
Ann-Marie

Over the weekend some of us took a little time out away from the screens to get some much needed, high speed, motorbike action at the Silverstone MotoGP. The weather on Saturday was beautiful for qualifying, with some of us looking a similar colour to Rossi’s Ducati by the end of the day.

Unfortunately it wasn’t so friendly on Race Day with heavy rain and harsh winds, it didn’t stop the fans from turning out in their masses though. The Riders braved the treacherous conditions to put on a great show with some fairing better than others.

Congratulations to Colin Edwards who came an amazing 3rd despite breaking his collar bone the week before.